44: Mazda fights back, Subaru seeks new trails and BYD continues its price war

In this week's episode of The Hook Turn Podcast, we discuss Mazda looking to China to help stave off those emissions fines and retain market share in the hotly contested midsize EV SUV segment, with the new Mazda CX-6e. We also discuss Subaru's latest take on this segment with its ongoing Toyota partnership, namely the Trailseeker. Finally, BYD is on a hot streak, coming 3rd in the new cars sales chart in March 2026. We speculate on whether the highly aggressive pricing of the new Seal 6 plug-in hybrid is enough to keep the momentum.

Show notes:

- Mazda CX-6e: https://www.drive.com.au/news/2026-mazda-cx-6e-price-and-specs-electric-suv-undercuts-model-y-sealion-7-bz4x/

- Subaru Trailseeker: https://www.whichcar.com.au/news/subaru-trailseeker-electric-off-road-wagon-priced-for-australia

- BYD Seal 6: https://www.carexpert.com.au/car-news/2026-byd-seal-6-price-and-specs